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It’s fair to say that I’m a little bit obsessed with words

Freelancers guide to staying sane when clients go quiet

Freelancers guide to staying sane when clients go quiet

So, my summer has been quiet (freelancers everywhere start nodding their heads), waaay quieter than expected for someone who has regular retainer clients and it got me (and my bank balance) feeling a little bit down in the dumps! If you’re a freelancer who has ever...

Five tips for better copywriting

Five tips for better copywriting

If you're struggling to find the right words to write about your business, then these 5 tips for better copywriting should help to get you back on track! Whether you’re just starting out with writing copy for your business, or you’ve been doing it for years, it’s easy...

My name is Jo

My name is Jo

I’ll be honest, I’m a little camera shy and much prefer my words to get your attention than my face, but it’s good to know who you’re dealing with....so here I am! After more than 2 decades in marketing, I still love the variety my job brings and I’m grateful every...

They’re just words…

They’re just words…

A phrase that fills me with horror! In my time in marketing I've worked with many businesses that didn’t fully appreciate the importance of the “words”, being more preoccupied with getting the creative just right, or too distracted by an impending deadline. The truth...

Well hello there….

Well hello there….

It’s so wonderful to finally welcome you to my new website, it’s been a long time coming! Usually when people launch a new site they’re at the beginning of a new business journey, but that’s not the case for me – Project B has been around for 9 years already and I’ve...